Lipitor is a prescription medication used to lower cholesterol levels in the blood. It is a brand name for the drug atorvastatin, which is manufactured by Pfizer. While the sources provided do not explicitly mention the specific promotion details for Lipitor, they do provide some relevant information about the drug.
According to the Lipitor website [2], there is a savings program available for eligible patients who are prescribed Lipitor. This program offers a copay card that can help reduce the out-of-pocket cost of the medication. Patients can save up to $75 per month on their Lipitor prescription, with certain restrictions and limitations applying.
The first source [1] provides information about the patent status of Lipitor. It states that the patent for Lipitor expired in November 2011, which means that generic versions of atorvastatin are now available on the market. This expiration of the patent may have influenced the promotional activities for Lipitor.
Additionally, the third source [3] mentions a press release from Pfizer regarding the voluntary withdrawal of Lipitor advertising featuring Dr. Robert Jarvik. The press release does not provide specific details about the content of the advertising, but it mentions that the withdrawal was made in response to concerns raised by the U.S. Congress and the medical community about the use of Dr. Jarvik as a spokesperson for the medication.
In conclusion, while the sources provided do not explicitly outline the specific promotion details for Lipitor, they do provide some relevant information about the drug. Lipitor has a savings program available for eligible patients to help reduce the cost of the medication. The patent for Lipitor expired in 2011, allowing for the availability of generic versions of atorvastatin. Additionally, Pfizer voluntarily withdrew Lipitor advertising featuring Dr. Robert Jarvik in response to concerns raised by Congress and the medical community [1][2][3].
Sources:
[1] https://www.drugpatentwatch.com/p/tradename/LIPITOR
[2] https://www.lipitor.com/en/savings
[3] https://www.pfizer.com/news/press-release/press-release-detail/pfizer_voluntarily_withdraws_lipitor_advertising_featuring_dr_robert_jarvik