Lipitor is a medication used to lower cholesterol levels in the blood. It is available in both generic and brand name versions. The generic version of Lipitor is called atorvastatin and is made by various pharmaceutical companies. The brand name Lipitor is made by Pfizer [1].

Both the generic and brand name versions of Lipitor have the same active ingredient, atorvastatin, and are equally effective in lowering cholesterol levels [2]. The generic version of Lipitor is usually less expensive than the brand name version [3].

According to Harvard Health Publishing, there is no medical reason to choose the brand name Lipitor over the generic version, as they are equivalent in terms of safety, effectiveness, and quality [3]. However, some people may prefer the brand name version due to personal preferences or concerns about the quality of generic drugs [3].

In conclusion, both the generic and brand name versions of Lipitor are effective in lowering cholesterol levels, but the generic version is usually less expensive. There is no medical reason to choose the brand name version over the generic version, but personal preferences may play a role in the decision-making process.

Sources:
[1] https://www.drugpatentwatch.com/p/tradename/LIPITOR
[2] https://www.everydayhealth.com/drugs/lipitor
[3] https://www.health.harvard.edu/blog/switching-to-generic-lipitor-201202064195