Best Known For
Zyrtec (cetirizine) is owned and marketed by McNeil Consumer Healthcare
Core Claims
- Zyrtec (cetirizine) is owned and marketed by McNeil Consumer Healthcare.
- McNeil Consumer Healthcare is part of Johnson & Johnson.
- Zyrtec is ultimately under Johnson & Johnson’s ownership umbrella.
- Cetirizine is widely available as generics in many markets.
Differentiators
Pricing Perception:
Not Mentioned